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Until now, I thought new SE sites can't get custom domain. But, look at an Area 51 proposal: Startup Business. It's in beta. Now, click visit button to visit the beta site. It has got custom domain host, custom brand & description. How?

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Probably related to: It's a part of OnStartups.com, a blog on entrepeneurship by Dharmesh Shah. – user7116 Mar 20 '12 at 16:36
    
@sixlettervariables its description on beta site.. it explains nothing.. – SS-3 Mar 20 '12 at 16:38
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I'll now point to the following header text on Area51: This site was seeded with content from answers.onstartups.com, a Stack Exchange 1.0 site. – user7116 Mar 20 '12 at 16:39
    
@sixlettervariables as was judaism.stackexchange.com but its domain name is not used (mi.yodeya.com) because of stack exchange rules. (meta.judaism.stackexchange.com/q/951/719) – amanaP lanaC A nalP A naM A Mar 20 '12 at 16:42
    
@amanaPlanaCAnalPAnaMA: Startup Business has been in beta for almost a year longer than Judaism. When was that "rule" issued? – user7116 Mar 20 '12 at 16:44
    
@sixlettervariables I am not sure. But I remember it being discussed at some point on J.SE – amanaP lanaC A nalP A naM A Mar 20 '12 at 16:49
up vote 6 down vote accepted

Right from your A51 proposal link in big bad bold letters:

This site was seeded with content from answers.onstartups.com, a Stack Exchange 1.0 site.

What's Stack Exchange 1.0?

Our first idea was Stack Exchange… call it Stack Exchange 1.0. We thought we’d make our software available on a SaaS basis, a.k.a. “white label Stack Overflow,” so that anyone could start a site on a new topic in exchange for money.

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meta.judaism.stackexchange.com/q/951/719 <-- What about this? – amanaP lanaC A nalP A naM A Mar 20 '12 at 16:47
    
@amanaPlanaCAnalPAnaMA I don't see where it's mentioned judaism started off as a SE 1.0 site? area51.stackexchange.com/proposals/22435/… – Sathya Mar 20 '12 at 16:50
    
    
@Sathya According to link you've provided in answer, If your site remains very active, we’d love to work with you to **migrate** it to the new, community-owned Stack Exchange platform. And, new community-owned SE platform doesn't get domain. So, how does this one gets domain? – SS-3 Mar 20 '12 at 17:03
    
@SachinShekhar onstartups is a fairly well known brand + the SE site was there for a while. Guess they didn't want to break it. Also SE1.0 has been dead for about 2 years, they gave SE1.0 owners a year to migrate, I believe – Sathya Mar 20 '12 at 17:17
    
@Sathya That still doesnt answer why j.SE can't use their original logo etc -- facebook.com/pages/miyodeya/223001802878 – amanaP lanaC A nalP A naM A Mar 20 '12 at 17:44
    
@amana: You already know about meta.judaism.stackexchange.com, why not ask those questions there? – Cody Gray Mar 20 '12 at 17:48
    
@CodyGray I have -- meta.judaism.stackexchange.com/q/951/719 -- But it seems kind of useless there because it could apply to other sites as well... – amanaP lanaC A nalP A naM A Mar 20 '12 at 17:50
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All this is before my time, but for what it's worth, decisions like this are often made on a case-by-case basis. – Adam Lear Mar 20 '12 at 18:22

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