Currently the only way to navigate from a main site to its blog is from a link hidden all the way at the bottom of the page:
and that's it. To a new user, or the public it's not very easy to see that there's an actual blog tied to the site, let alone any feed of recent blog posts. I have two major suggestions to add to each site that has established its own blog.
1. Move the blog link to the very top
Most sites that I've visited, and has a blog, has a link to it directly above. Please let's do the same.
2. Advertise recent/popular posts on the side of the site
Stack Overflow already does this with Careers 2.0:
It has direct links to job listings. I propose we do the same thing only with the blogs. It'll link recent and most popular posts on the side of the site to catch the attention of site users and public visitors.
Can we please give a little more love to the promotion of our site blogs?