On the hiring page there are two different sets of instructions for applicants.
Set the first:
There is only one way to apply for these jobs:
- Make a CV on Stack Overflow Careers—it's free.
- Email the URL of your CV to email@example.com
- Enjoy a tasty beverage and take the rest of the day off. You earned it.
Set the second:
If you recognize yourself in this, we want to talk to you: please send the link to your CV, a cover letter and a pitch for stackoverflow.com's job listings to firstname.lastname@example.org
Cover Letter/No Cover Letter, Pitch/No Pitch, Tasty Beverage/No Tasty Beverage...my head hurts.