This is an offshoot of the Community Promotion Contest underway on on Gaming.
I am putting together a series of contests to help promote and enliven Stack Exchange communities.
Communities would be able to pick a contest appropriate to their site and run with it. These "recipes" would provide a step-by-step process to launch these contest, without all the guesswork and flailing about needed to crowd-source these ideas.
We have the resources to provide funds, prizes, promotions, materials, or any database/programming support you might need, so don't worry about costs or logistics at this stage; That's our problem.
Submit your ideas below.
We're looking for bits of ideas or fully-formed concepts for contest that could be used to promote Stack Exchange sites. A few simple examples:
- Best post about a hot topic — Think in terms of what's hot in your industry that isn't being posted about enough? Nominations could be conducted through meta.
- Best canonical answer to an often-asked question — Announce the contest that you need the best possible answer to this question. The benefit to the site is that you can close the repetitive questions with a link to this awesome, award-winning, canonical answer.
- Make a video — Participants could create the best how-to demonstrations of a product, a do-it-yourself tutorial, a walkthrough of a game, etc. The video should point back to the site and the entries linked from a meta thread.
- Photo contests, design contests, competitions — figure out how these activities work for your site.
This is a brainstorming activity. I made this wiki, so feel free to jump in and work off each other's ideas.
Below are some guidelines to keep in mind about the goals of this project:
The activity should leave useful artifacts
We're looking for activities that either provide good content, encourage useful community participation, or generally promote the site. A contest to guess when the millionth question will be posted doesn't help a site move forward.
The execution should be crowd source-able
In the most ideal case, these contests should be executed through small, incremental units of work by the community. Promotional activities generally flat when it takes one person to do a lot of the work. — but sometimes it's okay to appoint a "project leader" to coordinate the efforts, if that's what it takes.
Contests should be generally applicable to multiple Stack Exchange sites
Some communities are predominately academic while others are professional or consumer-oriented. If a contest applies to all Stack Exchange sites, great! But keep in mind these diverse groups when considering your contest idea. Meh… If the idea is only applicable to your site, post it anyway.