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It happened multiple times.

I was browsing the main page of SO and I clicked on a question, and while the request was being sent, my eyes glanced over the SE network question-type ad on the right. I had time to read the question and it was relevant to my interest (although unrelated to programming), but the page concerning the question I requested loaded.

I quickly pressed back to re-read the question and be able to follow the link, but once the page reloaded, it was displaying another question that was no longer relevant.

I can't believe I'm asking this concerning advertising, but I'd like to be able to press back and still have the same ad. Maybe use a 10 to 15 seconds cache on ads.

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+1, this has happened to me a number of times. – Blorgbeard Jul 18 '11 at 21:37

Seem like this was implemented. I can now go back and I still see the same ad.

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many (but not all) of the things you would find advertised would be on the network-wide hot list at though you might have to scroll down a bit. – Jeff Atwood Sep 2 '11 at 7:07

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