We need to be able to engage with you on our own platform when we feel that there's something important to say.
That includes:
- Announcements about ways that Stack Overflow / Stack Exchange is changing or growing as a product,
- Notices of job openings that are very difficult for us to fill, or we feel would be best filled by someone in our communities with a good understanding of what we build,
- Silly crayon and paint contests to burn up an idle Friday and get a free t-shirt and some stickers, special events that we might be hosting or involved in some way, etc,
- Communication regarding events taking place in the world that we feel could impact our business, our employees or our view of what community means, which has happened twice in the roughly nine year history of our company
While your question pulls context from Joel's recent post, the answer is a bit more broadly applicable. If we feel the need to make you aware of something, we need to be able to do it on our own platform, without any third party, with our own privacy policy, with our be nice policy and terms of service, and moderation tools.
Every employee in senior management is expected to be able to speak on behalf of the company should they need to without worry, direction or reservation. However, putting out communication that proactively puts us in a strong position for or against something will generally come from, or by the direction of our executive team. Or, pretty much, Joel.
It doesn't really boil down to political discourse being encouraged or discouraged, what this was about (and we didn't do the greatest job while rushing around) is that there's times that we just need to talk to you about something important; twice in roughly nine years this involved something resulting from politics.