What badge do I get by creating a new tag? Is it Taxonomist?
Also is there any way to market a tag once created? I believe there is a legit tag missing and I want to create it.
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As far as I know, you can't earn a badge for simply creating a new tag. Taxonomist is close, but it does have some restrictions. From the list of badge descriptions (emphasis mine):
- silver; awarded once
- Create a tag that is applied to 50 questions
- If User A creates a tag that falls into disuse and User B later uses the tag again, User A continues to get credit for creating the tag, for the purposes of this badge
- Source: Taxonomist — who is the "creator" of a tag?
Note, however, that you first need 1500 rep to create a new tag on Stack Overflow.
To answer the second part of your question.
The only way to "market a tag" is to ask great questions that need the tag. Great questions gets lots of attention and so does your tag.
If you think that there is a tag missing, and you don't have enough reputation points to create one yourself you have two possibilities:
It just depends on your priority. Credit, or tag availability.