While exploring the moderator page /admin/analytics for the first time I see Google is the only search engine listed, and among the three referrers is duckduckgo.com at 15% of our traffic. Shouldn't it be listed as a search engine instead?
Good question. We request this data from Google Analytics and just serve up what we're given by them. I don't know the exact reason why duckduckgo.com ends up being classified as a referring site, since it does seem to fit the definition of a search engine:
[referral] - Visitors referred by links on other websites. (Links that have been tagged with campaign variables won't show up as [referral] unless they happen to have been tagged with utm_medium=referral. )
[organic] - Visitors referred by an unpaid search engine listing, e.g. a Google.com search.
But it is what it is.
Google Analytics only tracks 40 search engines as search engines by default. DuckDuckGo is not one of them, but it can be added as detailed on that page. This is a copy of the list of those 40:
Engine Example Domain Names Parameter Daum http://www.daum.net/ q Eniro http://www.eniro.se/ search_word Naver http://www.naver.com/ query Google All Google Search domains (e.g. www.google.com, www.google.co.uk, etc) q Yahoo http://www.yahoo.com/ p MSN http://www.msn.com/ q Bing http://www.bing.com/ q AOL http://www.aol.com/ query AOL http://www.aol.com/ encquery Lycos http://www.lycos.com/ query Ask http://www.ask.com/ q Altavista http://www.altavista.com/ q Netscape http://search.netscape.com/ query CNN http://www.cnn.com/SEARCH/ query About http://www.about.com/ terms Mamma http://www.mamma.com/ query Alltheweb http://www.alltheweb.com/ q Voila http://www.voila.fr/ rdata Virgilio http://search.virgilio.it/ qs Live http://www.bing.com/ q Baidu http://www.baidu.com/ wd Alice http://www.alice.com/ qs Yandex http://www.yandex.com/ text Najdi http://www.najdi.org.mk/ q AOL http://www.aol.com/ q Mama http://www.mamma.com/ query Seznam http://www.seznam.cz/ q Search http://www.search.com/ q Wirtulana Polska http://www.wp.pl/ szukaj O*NET http://online.onetcenter.org/ qt Szukacz http://www.szukacz.pl/ q Yam http://www.yam.com/ k PCHome http://www.pchome.com/ q Kvasir http://www.kvasir.no/ q Sesam http://sesam.no/ q Ozu http://www.ozu.es/ q Terra http://www.terra.com/ query Mynet http://www.mynet.com/ q Ekolay http://www.ekolay.net/ q Rambler http://www.rambler.ru/ words
Isn't it just because it's "The search engine that doesn't track you" and so doesn't provide "forward" information. You only get referential information tracked by the "referred" site provided by the browser.
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protected by Community♦ Dec 7 '17 at 9:33
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