10

I just saw this ad on the side of Stack Overflow:

I currently work for stealth.travel.

It even shows it when I click on the link!

How is it possible that the system does not link 2 + 2 together and not show me the company I already work for in the banner ad? (not that I am looking for a new job, just curious how my own company showed up there)

5
  • 1
    I had a similar thing - I saw an advert for Google Chrome when browsing... with Google Chrome.
    – Tim
    Jul 13, 2015 at 13:27
  • Why is company name "Stealth . Travel." and not "Stealth.travel". I tried to corrected but rejected. So my question to you what is the correct name of your company? Is it "Stealth Travel" or "Stealth . Travel." (as shown in the question) or "Stealth.travel" (as per SO Careers Company Profile) Jul 13, 2015 at 14:32
  • Also here the link to my rejected edit: meta.stackexchange.com/review/suggested-edits/40036 I don't know how to propose to re-evaluate this Jul 13, 2015 at 14:40
  • 1
    @HackerKarma oops sorry about that. clicked wrong button x_X
    – Naftali
    Jul 13, 2015 at 15:21
  • No problem but it did opened a Pandora's Box. Please, see my new question: meta.stackexchange.com/questions/260599/… Jul 13, 2015 at 15:33

1 Answer 1

25

See, I look at this and think: "Aren't we so smart? We found you the company you already work for, and you're clearly qualified for that position!".

But really, we're not adding 2+2 because the ads are unaware of your Careers profile and any data within it. Ads are targeted based off your Stack Overflow viewing patterns and your location. We're just not that smart yet. I do anticipate we'll get smarter, and stop showing you jobs at the company you currently work for.

For now, I see it as a sign that we're doing some pretty decent targeting with the information we have.

1
  • This is still happening, even although we now have "Current position" and "Company name" fields in the Stack Overflow profile. I still see adverts every day for my current company, even although the company name in my SO profile is an exact match for that in the advert. Feb 15, 2016 at 23:41

You must log in to answer this question.

Not the answer you're looking for? Browse other questions tagged .