SO's Open Source advertisement initiative is great, but I've been thinking the ads featured should be more concrete in terms of what kind of contributors they are looking for.

Usually, they concentrate on describing what a project is, but not what it needs from the SO developer community.

Also, the Open Source ads are not tag sensitive (as far as I know). They will be displayed no matter whether the user viewing them matches the required skill set or not!

I personally would feel a lot more called upon by an ad that expresses one or more defined requirements (much like a job ad). If a requirement matches my skill set, I would feel compelled to at least take a peek.

Keywords could be

  • Talented C# developers
  • Programmers with good writing skills for the end-user documentation
  • People to update our API docs
  • People with experience in .NET 3.5
  • C++ devs with deep knowledge of Linux memory management
  • Devs for refactoring the foobar module for the upcoming 2.0 release
  • Spanish speakers to translate the end-user documentation


Hardly any of the ads I've seen transport this kind of specific message.

Just my 2 cents for the upcoming new round of ads!

  • That's for the simple fact we're not allowed to put anything in the add topic. And seriously, in that area, how much more can I add than "help us"? I'm supposed to describe the project, describe why people should consider it AND describe what needs to be done...!
    – Christian
    Commented Jun 27, 2011 at 14:04
  • I'm all for the idea, but it's not realistic at this time.
    – Christian
    Commented Jun 27, 2011 at 14:07
  • 1
    @Christian it might already be helpful if the projects would link to a page offering "recruitment" details instead of their front page.
    – Pekka
    Commented Jun 27, 2011 at 14:21
  • Good point.
    – Christian
    Commented Jun 27, 2011 at 22:10


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