One of the default questions in election questionnaires is
In what way do you feel that being a moderator will make you more effective as opposed to simply reaching 10k or 20k rep?
(source)
That was (almost) correct at the time where elections were only held on graduated sites. (The 'almost' is because privilege levels are usually only increased when the site received a custom design, which used to happen quite soon thereafter.)
However, we have a lot of elections on beta sites these days, or on sites which graduated but may keep beta-level privileges.
For those sites, can the default question be changed to something like
In what way do you feel that being a moderator will make you more effective as opposed to simply reaching enough reputation to access moderator tools or become a trusted user?
It could stay how it is right now on sites with default privilege levels, of course. On the other hand, occasional users may think "what's so special about 10k/20k reputation?" and I'm sure they would appreciate those links as well.
